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Bhubaneshwar<\/strong>: <\/strong>Air India, India\u2019s leading global airline, today unveiled \u2018Safety Mudras\u2019<\/em>, the airline\u2019s new inflight safety video that weaves together safety instructions with the rich tapestry of India\u2019s vibrant culture. The video, where Odissi <\/em>takes centre stage, celebrates the captivating blend of natural beauty and cultural splendour of Odisha.<\/p>\n Set against the breathtaking backdrop of Odisha\u2019s pristine beaches, Odissi<\/em>dancer\u2013 SonaliDass\u2013 illustrates the art of securing seats and tray tables\u2013 mirroring the gentle ebb and flow of Odisha\u2019s coastal terrain.Through this artistic expression, Air India has amalgamated the efforts of industry stalwarts \u2013 Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala\u2013<\/em> with the local talent to elevate their talent to the global skies.<\/p>\n The video also integrates safety instructions and seven other dance forms \u2013 Bihu, Kathak, Kathakali, Mohiniyattam, Bharatnatyam, Ghoomar, <\/em>andGiddha<\/em> \u2013 from around the country. Each featured dance form presents a specific safety instruction, providing vital information in an engaging and culturally immersive manner.<\/p>\n Campbell Wilson, CEO & MD, Air India<\/strong>, said:\u201cAs a flagbearer of the country and a longstanding patron of Indian art and culture, Air India is delighted to present a work of art that is designed to deliver essential safety instructions while showcasing India\u2019s rich cultural diversity to travellers around the world. Our guests will find this inflight safety video to be more immersive and informative, and a warm welcome to India from the moment they step onboard.\u201d\u00a0<\/em><\/p>\n Featuring music composed by Grammy Award-winning music composer and singer Shankar Mahadevan, the video harmoniously blends safety and culture capturing India\u2019s essence in mesmerising locations shot over six months.<\/p>\n The safety video will be initially accessible on Air India\u2019s recently introduced A350 aircraft, which is equipped with state-of-the-art inflight entertainment screens. It will be progressively deployed on other aircraft in Air India\u2019s fleet.<\/p>\n Air India\u2019s new inflight safety video can be download here: <\/p>\n<\/p><\/div>\n [ad_2] [ad_1] Bhubaneshwar: Air India, India\u2019s leading global airline, today unveiled \u2018Safety Mudras\u2019, the airline\u2019s new inflight safety video that weaves together safety instructions with the rich tapestry of India\u2019s vibrant culture. The video, where Odissi takes centre stage, celebrates the captivating blend of natural beauty and cultural splendour of Odisha. Set against the breathtaking backdrop […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-22555","post","type-post","status-publish","format-standard","category-lifestyle"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/posts\/22555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/comments?post=22555"}],"version-history":[{"count":1,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/posts\/22555\/revisions"}],"predecessor-version":[{"id":22557,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/posts\/22555\/revisions\/22557"}],"wp:attachment":[{"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/media?parent=22555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/categories?post=22555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thenftimes.com\/index.php\/wp-json\/wp\/v2\/tags?post=22555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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